A Marketing Agency That Understands
Recovery
We help rehabs, therapists and mental health organisations grow through strategy, storytelling and search, with language that resonates with those seeking support.
Who We Are
Search Recovery was founded by Rob and Ellyn, the team behind Open Recovery, a platform dedicated to honest, stigma-free conversations about addiction and mental health.
After years of working with treatment providers, we saw a clear gap: many rehabs and therapy organisations were being represented online by agencies that didn’t understand recovery or the responsibility that comes with communicating it.
We created Search Recovery to change that.
An agency built on lived experience and ethical marketing principles. Our goal is simple: to help you grow your reach without losing your values.

Rob Lloyd
Co-founder
After more than a decade helping rehabs grow online, I realised most clinics weren’t losing clients because of poor care, but poor communication. Search Recovery exists to fix that gap with strategy that builds trust.

Ellyn Iacovou
Co-founder
Search Recovery is built on a simple belief: ethical marketing saves trust, and trust saves lives. Our work helps clinics speak with honesty and empathy, because every click comes from someone’s moment of courage.
Who We Work With
We partner with organizations across the recovery and mental health sector, from residential rehabs to community-based services and private practitioners.
- Private Rehab Clinics
- Therapy Practices
- Recovery Coaches
- Mental Health Clinics
- Community Services
- Online Platforms
How We Work
Analyse
We analyse your current content, site performance and search visibility to uncover what's working and what's not.
Diagnose
We map your content by intent, tone and ethical alignment, identifying the red flags driving clients away.
Rebuild
We rewrite, restructure and optimize your site for both conversion and credibility, no unethical tactics.
Grow
We track engagement, rankings and referral quality, adapting your content strategy as algorithms evolve.
Ethical, Informed and Built With You
You know your clinic better than anyone. We know how to make people trust what they see. Together, we build digital strategies that connect, convert and stand the test of time.