Search Recovery is a specialist SEO, content and brand consultancy working exclusively with addiction treatment and mental health organisations. We help providers build long-term visibility, trust and credibility online, without resorting to misleading tactics or unethical marketing.
Search Recovery was created in response to widespread frustration with how addiction and mental health services are marketed online. Too much of the industry relies on hype, fear-based messaging, lead selling or short-term SEO tricks.
We exist to do this work properly, with lived understanding, ethical standards and a long-term view.
Most agencies treat rehab and mental health like any other industry. We don’t.
Search Recovery:
Works only in addiction and mental health
Understands clinical, ethical, and regulatory nuance
Prioritises trust and clarity over aggressive conversion tactics
Builds sustainable visibility, not algorithm-chasing strategies
Is led by people with lived experience of recovery and the sector
No. We work with a limited number of organisations at a time, and fit matters.
We’re best suited to providers who value transparency, ethical practice and long-term thinking. If we’re not the right fit, we’ll tell you.
Our work typically includes:
SEO strategy and content architecture
Website structure and user journey planning
Ethical content writing for addiction and mental health services
Brand positioning and messaging clarity
Audits of existing SEO, content or websites
Consultancy and training for in-house teams
We don’t offer “one-size-fits-all” packages.
Yes. We regularly work with organisations affected by Google updates, technical issues, or poor historical SEO practices. We’ll focus on diagnosing the real problem, not masking it.
Sometimes. However, copywriting works best when it’s grounded in strategy, structure and intent. We’ll always recommend the approach that actually serves your goals, even if that means less writing, not more.
Absolutely. Many clients bring us in to support internal teams, provide strategic oversight or address issues that have stalled progress.
No, and you should be wary of anyone who does.
We focus on building the conditions for sustainable growth: sound structure, clear messaging, trustworthy content and alignment with how people actually search.
Carefully and responsibly.
Our SEO approach is grounded in:
User intent and lived experience
Clinical and ethical awareness
Clear, accurate language
Long-term trust signals
Compliance with advertising and platform guidelines.
We may use AI as a support tool, but never as a replacement for human insight. All content is written and edited by experienced professionals who understand the subject matter and its impact.
Yes. Compliance and transparency are central to how we work, not an afterthought.
Pricing depends on scope, complexity, and level of involvement. We don’t publish fixed prices because the work is highly tailored.
After an initial conversation, we’ll be clear about:
What’s needed
What’s optional
What will actually move the needle.
Yes, audits, strategy work or consultancy can be delivered as standalone projects. Ongoing work is by mutual agreement, not obligation.
No. We don’t lock clients into long contracts. Trust and results matter more than paperwork.
If you’re asking:
“Why isn’t this working anymore?”
“How do we do this ethically?”
“How do we build trust, not just traffic?”
“We want to slow down and do this properly.”
Then we’re probably worth talking to.
Start with a conversation. No pitch, no pressure, just a chance to understand your situation and see if working together makes sense.
