Industry Insight

I’ve sat on both sides of this industry. I’ve searched for help myself, I’ve searched on behalf of loved ones, and I’ve worked alongside clinics, rebuilding websites and rewriting copy that should have converted but didn’t. I’ve seen good clinics lose people for reasons that had nothing to do with their quality of care and …

If you run a treatment centre, you already know that not everyone on your website is ready to go to rehab. But many clinics still treat every visitor like they’re one phone call away from admission. They’re not, and treating them that way is where conversions die off. In fact, most clinics massively overestimate how …